1. Prepare specialized professionals with a deep understanding of the fundamental concepts and theories of digital communication, capable of producing and publishing high-quality digital content.
2. Enable students to excel in news writing, content editing, and managing digital campaigns and social media for marketing and advertising purposes.
3. Develop critical thinking and research skills, applying both quantitative and qualitative research methodologies in the field of digital communication.
4. Encourage innovation and media entrepreneurship through the development of creative media projects and the use of modern digital media technologies.
5. Promote continuous learning and teamwork, equipping students to keep up with the latest digital tools and ideas for managing, analyzing, and disseminating knowledge.
6. Instill professional responsibility and ethical commitment, adhering to the values, standards, and regulations governing digital communication practices.
7. Support integration across disciplines including journalism, media, information technology, and public relations to achieve comprehensive digital communication strategies and solution